Privacy Policy

1. Overview

Smarting Goods ("we", "us", or "our") operates the BeautyDesk mobile app (formerly Smart Business) and the smartinggoods.com platform. This Privacy Policy explains how we collect, use, and protect your information when you use our services.

2. Information We Collect

• Account information: name, email address, and password when you register.
• Business information: business name, web address, address, phone number, opening hours, services and prices you provide. This information is shown on your public salon website once you publish it.
• Customer data: names, contact details, and appointment history of your customers that you enter into the app.
• Payment information: payments you take from your clients are processed by Stripe. We do not store full card numbers.
• Subscription information: the Salon Plan is billed by Apple. Apple sends us the subscription's status, renewal date and transaction IDs so we can publish your site; we never receive your Apple payment details.
• Device information: device type, OS version, and app usage data for improving the app experience.
• Location: used only when you grant permission, to verify payment terminal location for compliance purposes.

3. How We Use Your Information

• To provide and operate the BeautyDesk app and your salon website and online booking.
• To check whether your Salon Plan is active.
• To process payments and manage appointments on your behalf.
• To send transactional notifications (appointment reminders, confirmations).
• To write social media posts for you when you ask for them.
• To improve our app features and fix issues.
• To respond to your support requests.

4. Data Sharing

We do not sell your personal data. We share data only with:

• Apple — for Salon Plan subscriptions.
• Stripe — for payment processing.
• Firebase — for push notifications.
• Resend — to send emails such as booking confirmations and reminders.
• Cloudflare — for the sign-up security check and image storage.
• OpenAI — to write social media posts and suggested replies to reviews, using the business details and review text involved.
• Facebook, Instagram and Google — only when you connect your accounts, to publish posts you approve.
• Service providers — who help us operate our platform under confidentiality agreements.

5. Google Business Profile

If you choose to connect your Google account in the BeautyDesk app, you sign in with Google and allow us to manage your Google Business Profile. With that permission we:

• Read your Google account's name and email address, the business profiles you manage, and their details, verification status and reviews, so we can find your salon and show you its status.
• Create or claim a profile for your salon, or update it (name, category, address, phone, opening hours, description, website and booking link), only with details from your BeautyDesk salon and only after you confirm them in the app.
• Publish posts and replies to reviews only when you approve them in the app. Suggested posts and replies may be written by AI (OpenAI) from your business details and the review text; that data is not used to train AI models.
• Start Google's verification of your business at your request; Google decides whether a business is verified.

We use Google data only to provide these features to you. We do not sell it, use it for advertising, or share it with anyone except as described above. We keep the access tokens Google gives us only while your Google account is connected; they are protected by HTTPS in transit and kept on our servers.

You can disconnect Google at any time in the app, or remove our access at myaccount.google.com/permissions. When you disconnect or delete your account, we delete the tokens and the Google data we stored; your Google Business Profile itself stays in your Google account.

Our use of information received from Google APIs adheres to the Google API Services User Data Policy, including the Limited Use requirements.

6. Data Retention

We retain your data for as long as your account is active. You can delete your account at any time in the app under Settings > Delete Account; this deletes your account, your salon and its website. Deleting your account does not cancel an Apple subscription: cancel it in your Apple Account settings. You may also request deletion by contacting us at [email protected].

7. Security

We use industry-standard security measures including HTTPS encryption, hashed passwords, and secure third-party payment processing to protect your data.

8. Children's Privacy

Our services are not directed to children under 13. We do not knowingly collect personal information from children.

9. Your Rights

Depending on your location, you may have rights to access, correct, or delete your personal data. Contact us at [email protected] to exercise these rights.

10. Changes to This Policy

We may update this policy from time to time. We will notify you of significant changes via email or an in-app notice.

11. Contact Us

If you have questions about this Privacy Policy, contact us at:

Smarting Goods
Email: [email protected]
Website: www.smartinggoods.com